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Should you help them with their financing challenges? Absolutely. If you don't, you run the risk of delays and lost sales.
Shopping for money is confusing. Your customer has to sort out bank
loan agreements, lease contracts, cap reduction riders, purchase
options, capital leases, true leases, equipment finance agreements,
upgrade options and TRACs. Additionally, they must compare rates and
pricing alternatives in an industry where complex rate structures and
add on fees are the norm. Therefore, rather than allowing your customer
to struggle or time for your competitor to entice them, partner with
SunState to create an ideal business process.
In short:
You Must Control The Financing In Order To Control The Sale.
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For Equipment Sellers
